brand identity for this energetic team
Art direction & design. Branding and corporate identity for a personal trainer company specialising in tailored remedial programmes that aim to improve lifestyles, from professional athletes to rehabilitation, cerebral palsy cases, weight loss, etc.
London – 2013.
KINETIC BODY'S BRANDING
Fluorescent tone was chosen to transmit energy, with a very deep tale colour. The patters are not chosen randomly at all. They represent each of the 4 sections that Kinetic Body has:
swimming, 1 2 1 training, sports science & rehabilitation.